Ad creative subscription

Creative as a service for brands that test ads every week

Creative as a service is a monthly subscription for ad creative: send briefs when you need them and get 15–60 finished video ads a month, from $747. Month to month, no contract.

  • Cancel anytime
  • Ads in 3–7 days
  • Product Fidelity Guarantee
Real samples9:16
Kitchen appliance ad for SAKi: steaming water poured from a cream electric kettle, the temperature dial turned by hand, and the kettle on a sunlit worktop.
UGC-style ad for a folding LED desk lamp: a dark desk at night, the lamp switched on and adjusted over a book, its clock face, then folded flat and packed.
Skincare ad for Saltair: a clear drop of HA Body Hydrator forms at the pump, the serum is spread on skin, and the bottle stands on wet stone by the sea.
UGC-style and product motion ads from our studio.
per finished video
$37–$50
turnaround, by plan
3–7 days
finished ads a month
15–60
long-term contracts
0

The model

What creative as a service means

Instead of quoting every batch of ads as a new project, you subscribe to a set number of finished ads each month at a published price.

  • Fixed price

    Published plans from $747/month. You know next month’s cost before you brief it.

  • Fixed volume

    15, 30 or 60 finished ads a month, reserved for you.

  • Fixed turnaround

    Ads back in 7, 5 or 3 days, depending on your plan.

Fit

Is it right for you?

A good fit if

  • You run paid social every month
  • You want new ads in rotation every week
  • Your product can be shot clearly from several angles
  • You prefer one monthly price to per-batch quotes

Probably not a fit if

  • You need one hero brand film a year
  • Your ads need real, named customers on camera
  • Your story needs a real location or event
  • You buy through enterprise procurement

Plans

What’s included in each ad creative subscription

Every video is scripted, produced, edited and delivered ready to upload. Plans differ in volume, length and turnaround.

  • Growth

    $747/month

    Finished videos
    15 per month
    Per video
    $50
    Length
    Up to 30 seconds each
    Turnaround
    7 days

    Three or four new ads a week, plus a monthly performance review.

  • Recommended

    Scale

    $1,297/month

    Finished videos
    30 per month
    Per video
    ~$43
    Length
    Up to 60 seconds each
    Turnaround
    5 days

    Weekly testing: hook variations, A/B-ready versions and static ad images.

  • Elite

    $2,197/month

    Finished videos
    60 per month
    Per video
    ~$37
    Length
    Up to 90 seconds each
    Turnaround
    3 days

    Unlimited hook variations, localized ads and a dedicated creative director.

Every plan includes

  • Ad-ready formats (9:16, 1:1, 16:9)
  • Dedicated project manager
  • Fast turnaround (3-7 days)
  • Multiple revisions included
  • Full commercial usage rights
  • Cancel anytime — no lock-ins

Process

How it works

From brief to finished ads in 3–7 days, depending on your plan.

  1. Brief

    Send product photos, your offer and what the ads must say. No shoot to prepare.

  2. Concepts

    We script hooks and angles. You approve them before production starts.

  3. Production & check

    Editors produce each ad, then check your product against your photos.

  4. Delivery

    Finished ads in 9:16, 1:1 and 16:9, with two revision rounds.

Product Fidelity Guarantee

Your product renders pixel-accurate to your reference photos, or the video is free and we redo it.

We check label text, logos, colour and shape against your photos before any ad is delivered.

How the guarantee works

Alternatives

How we compare

Published prices, side by side.

Creative production options compared by price and commitment
OptionPriceCommitment
SupersideFrom $15,000/month minimumAnnual commitment
Creative agency retainer$6,000–15,000/monthVaries by agency
Performance marketing agency$100–500 per video adVaries by agency
Typical creative as a service planFrom around $500/monthVaries by provider
INNIRA Digital$747–$2,197/month ($37–$50 per video)Month to month, cancel anytime

Competitor figures as published or commonly quoted at the time of writing (September 2026). Superside figures as published at superside.com/pricing, read 30 September 2026.

To be fair: Superside is the better choice for enterprise procurement and large parallel teams. For DTC brands that need video ads every week without a year’s commitment, we fit better. Full details on INNIRA Digital pricing.

Guide

Everything to know before you subscribe

The questions DTC teams weigh up before moving ad production onto a monthly plan.

How a monthly creative subscription works

Each month starts with a plan: which products to push, which angles to test and which channels the ads are for. From there you brief ads whenever you need them, through your project manager, and each one counts against your plan’s allowance. Nothing has to be scoped or quoted along the way.

Finished ads come back within your plan’s turnaround — 7 days on Growth, 5 on Scale, 3 on Elite — in 9:16, 1:1 and 16:9. Two revision rounds per video are included, and you can move up or down a plan between months as your ad spend changes.

Creative as a service vs a creative agency retainer

A creative agency retainer buys a team’s time. That suits brands that need brand strategy, campaign ideas and production across many media, and it is priced to match: traditional retainers commonly run $6,000–15,000 a month.

Creative as a service buys output instead: a fixed number of finished ads at a published price. If what you need is a steady supply of paid social video, you pay for the ads rather than for capacity. Our largest plan, $2,197 a month for 60 videos, costs less than the bottom of that retainer range.

What creative as a service pricing should include

Headline fees vary widely — entry plans start around $500 a month and enterprise plans pass $5,000 — so the fee alone tells you little. Compare the number of finished videos per month, the maximum length, turnaround, revision rounds and cancellation terms.

Also ask what happens when an ad gets your product wrong. Every one of our plans includes the concept and script, AI production, editing, on-screen text and music, delivery in three aspect ratios, full commercial rights and the Product Fidelity Guarantee, from $747 a month.

Why weekly ad testing needs a creative subscription

Paid social rewards fresh creative. As the same audience sees an ad again and again, results tend to slip, and the fix is usually a new hook, angle or format rather than a bigger budget. Brands that test every week need new ads every week.

Per-project production makes that slow and expensive, because every batch needs a brief, a quote and a shoot. A monthly subscription removes those steps, and at $37–$50 per video most tests can be allowed to fail without the budget noticing.

What AI-produced ads can and can’t do

AI production is strong at the work paid social needs most: product-led ads, UGC-style presenters, motion graphics and fresh variations of a winning concept, made quickly and consistently from your product photos.

It is not the right tool for everything. AI presenters are not real customers, so we never present them as testimonials, and ads that depend on a real person, place or event still need a camera. The “probably not a fit” list above covers the usual cases.

Getting started: your first month

The easiest first step is a free sample ad, so you can judge the quality on your own product before paying anything. If you want a bigger test first, the Starter Pack is 5 videos for $297, one-off.

On a monthly plan, the first cycle begins with your brief and the month’s plan, and the first finished ads follow within your plan’s turnaround. From the second month on, the results of the previous batch shape what we make next.

FAQ

Questions before you subscribe

What DTC teams ask before moving ad production onto a monthly plan.

What is creative as a service?

A subscription for ad production. You pay a fixed monthly fee for a set number of finished ads — 15, 30 or 60 videos a month with us — and send briefs when you need them, instead of paying for each project separately.

How is it different from a creative agency retainer?

A retainer usually buys a team’s time, at $6,000–15,000 a month for a traditional agency. Creative as a service buys output: a fixed number of finished ads at a published price. Our plans run from $747 to $2,197 a month.

How much does creative as a service cost?

Market plans start around $500 a month and reach $5,000 and more. Ours are $747 for 15 videos, $1,297 for 30 and $2,197 for 60 — about $37–$50 per video. A one-off Starter Pack of 5 videos costs $297.

How many ads a month do we need?

It depends on how much you test. As a rough guide, 15 ads a month gives you three or four new ads a week; 30 suits weekly testing across several products or channels; 60 is for brands running many concepts, markets or languages at once. You can change plans between months.

What do you need from us to start?

Product photos from several angles with labels and logos legible, a link to your product page, your offer, and anything the ads must or mustn’t say. If you have past ads and their results, send those too — they shape the first month’s plan. There is no shoot to arrange.

Is there a minimum contract?

No. Plans are month to month: cancel anytime before your next billing date, or change plans between months as your ad spend changes. Annual billing is optional.

What if the product in an ad doesn’t look like ours?

Every video is covered by our Product Fidelity Guarantee: if your product doesn’t render accurately to your reference photos, the video is free and we redo it. We check label text, logos, colour and shape before delivery.

Which platforms are the ads made for?

Meta (Facebook and Instagram), TikTok and YouTube. Every ad is delivered in 9:16 for Reels, Stories, TikTok and Shorts, 1:1 for feeds and 16:9 for YouTube and the web. Another ratio, such as 4:5, is $9 extra per video.

Who owns the ads?

You do. Every plan includes full commercial usage rights, so you can run the ads in paid campaigns, organic social, your website, marketplaces and email for as long as you like. We only show your work in our portfolio if you agree.

Do you run the ads for us?

No — we produce the ads; you or your agency run them in your own ad accounts. Growth includes a monthly performance review, and Scale and Elite add strategy calls where your results decide what we make next.

Start with a free sample ad

Send a product link and tell us which channel it’s for. We’ll make a free sample ad so you can judge the quality first.